Directing photography (and a little performance)...
B!
Behind the scenes.
TEST RUNS
BRIEF
Lenovo commissioned Myriad to develop and create a multimedia project. RED footage capture was provided by BOLDRUSH! and their network, using Myriad's gear.
APPROACH
Myriad outsourced some crew that came recommended by other freelance hires and internal connections. The camera movement relied upon was a typical matthews doorway dolly and lighting was fixed to the platform to provide a near-consistent look.
IMPACT
The final product, edited and produced by Myriad became a gorgeous template for their future use at Lenovo.
AGENCY
Myriad
CLIENTMyriad
Lenovo
PRODUCTION COMPANY
Myriad
Myriad
DIRECTOR
Brent Edwards, Zak Ciotti
Brent Edwards, Zak Ciotti
Director of Photography
Zak Ciotti
Zak Ciotti
CAPABILITIES
Camera, Directing
Camera, Directing