Telling the story of a little girl and the ball that changed her life for PEEQ
BRIEF
Create an impactful brand campaign emphasizing the usefulness and life-changing effect the product has on schools and children. The story-driven, branded short film about a girl who used a new device to help a whole classroom participate in their education and interact more.
APPROACH
We pitched a creative concept of storytelling that included themed color schemes and visuals that spark child-like imagination in the viewer and play both on the heart and humor strings.
IMPACT
QBall is viewed as a help, tool, friend and ally in the education industries and the success of both teachers and students have been bolstered in the process.
CLIENT
PEEQ
BRAND
QBall
PRODUCTION COMPANY
BOLDRUSH!
DIRECTOR
Zak Ciotti
CAPABILITIES
Ideation / Creative Direction / Direction / Production / Design / VFX / Editorial / Color
