Creating a story about a web app from the perspective of a mug in a coworking space
BRIEF
Create a commercial showing how the innovative web app “Coworks” can help increase productivity and efficiency for office workers in the workspace.
APPROACH
We pitched Lithios a unique concept of using a tour around a coworking space from the perspective of a small coffee mug. For production, we used motion graphics, color, and design VFX while introducing the various innovative functions of the Coworks web app.
CLIENT
Lithios
BRAND
Coworks
PRODUCTION COMPANY
BOLDRUSH!
DIRECTOR
Zak Ciotti
CAPABILITIES
Ideation / Creative Direction / Direction / Production / Motion Graphics / Design / VFX / Editorial / Color
